New Avant Toi Pop-Up Store: A Fusion of Art, Fashion & Luxury Cashmere

Avant Toi: A New Flagship Store in Palma

Avant Toi reveals its first, and exclusive, Pop-Up flagship store in Palma, realized through a collaboration with 3SSENCE. Located at Costa d'en Brossa 6, Palma, this new store not only showcases Avant Toi's signature fashion art but also presents its extraordinary decorations made of cashmere.

Lars from 3SSENCE encapsulates the store's unique offer, stating, "Avant toi ….raw emotions masterfully transformed into a unique piece of art to wear! 🖤"

Delving Into Avant Toi: A Blend Of Art and Aesthetics

Centered on a deep-seated relationship between the art world and aesthetic research, Avant Toi was initiated in 1994 by siblings Fiorella and Mirko Ghignone. Their brand emerged under the Liapull group to cater to the needs of an exacting and ever-changing fashion market.

Mirko Ghignone, a multifaceted artist passionate about the dynamic power of colors, paved the way for the development of cashmere as a medium. His technical experimentation with production techniques and materials, combined with his trendsetter approach to dyeing, has revolutionized the world of piece dyeing.

Advancing further, Avant Toi introduced airbrush painting, giving each item its unique character, an essence never to be recreated. Each creation tells a story through countless combinations of shades and hues, representing the ethos of the Avant Toi world.

Avant Toi's Philosophy: Redefining The Realm of Cashmere

Avant Toi captures the essence of cashmere and fine Italian knitwear, transforming each piece into a work of art. Its philosophy is to challenge the rules of style and aesthetics, transitions the nouveau concept of elegance and the charm of vintage.

The brand represents a paradox to the traditional conventions of the cashmere world. Destroyed, blended, and spray-painted finishing treatments applied to the garments keep evolving, all while ensuring quality and robustness under the guarantees of Liapull's six decades of experience.

Visit the Avant Toi Pop-Up Store

Experience the Avant Toi universe's values at their newly launched pop-up store in Costa d'en Brossa 6, Palma. The brand's seamless blend of art, fashion, and luxury awaits discovery, ready to offer an unrivaled shopping experience.

Make Avant Toi your next fashion destination.